UX/UI Design Project
Date: October 2025 – December 2025
Project Type: Individual project
My Role: UX/UI Designer, Visual Designer, Art director, Graphic Designer
THE CHALLENGE
“People forget important moments, names, conversations, and daily details as life moves fast. How can Recall help users capture and retrieve these moments so the app becomes part of their everyday routine?”
App Promotional VideoFor the app promo video, I fully modeled the iPhone 17 from scratch using Blender. I then animated the phone’s movements, camera angles, and transitions to highlight key app features.
All scenes were carefully directed and sequenced in Premiere Pro to create a smooth, cinematic video that visually communicates the app’s concept and user experience.
PROBLEM STATEMENT
Many people struggle to recall important daily events, tasks, or conversations, leading to frustration, disorganization, and missed opportunities.
Problem: How might we help users record, organize, and recall their memories easily through contextual cues and AI assistance?
HOW THE APP SOLVES THE PROBLEM
The app strengthens memory by turning everyday moments into connected, retrievable experiences. It listens, organizes, and reminds. Building a digital version of your memory that evolves with you.
USER PERSONA
MARY, RETIRED TEACHER, 65
BACKGROUND
A retired high school teacher who enjoys reading and gardening. She lives independently but sometimes forgets recent conversations and details from her week.
GOALS
Stay mentally active and connected with family. Easily recall what she did throughout the week. Use technology that feels simple and comforting.
FRUSTRATIONS
Gets anxious when she forgets names or appointments. Finds most reminder apps too complicated.
HOW RECALL HELPS
Mary records her day by voice each evening. The app organizes her memories into timelines and weekly summaries she can review with her daughter, helping her feel more confident and in control.
JOHN, FINANCIAL ANALYST, 28
BACKGROUND
A young professional with a demanding job who juggles meetings, gym sessions, and social plans. He often forgets casual details or where he met certain people.
GOALS
Stay organized between work and personal life. Quickly capture moments without typing. Receive reminders linked to context (people, places, events).
FRUSTRATIONS
Overwhelmed by information overload. Forgets small but meaningful interactions.
HOW RECALL HELPS
John uses quick voice notes throughout his day. The app automatically links them with photos, locations, and people, so when he meets someone again, Recall reminds him who they are and where they met.
DR. JAMES, PROFESSOR & CONSULTANT, 45
BACKGROUND
A college professor who also works full-time as a consultant. He constantly shifts between classes, clients, and family responsibilities.
GOALS
Balance work, teaching, and personal time. Keep track of lectures, meetings, and ideas. Access past events and insights quickly.
FRUSTRATIONS
Misses small deadlines or forgets to follow up.
Existing productivity apps feel rigid and generic.
HOW RECALL HELPS
Dr. James uses Recall to log his lectures, client notes, and family events. The app’s smart summaries and contextual reminders help him stay present and reduce mental clutter.
SURVEY INSIGHTS
WHAT WE LEARNED FROM THE SURVEY
85%
92%
70%
Struggle with memory mostly in work/school
Don’t use any tools to help remember things
Forget names + conversations most frequently
Smart reminders & memory timeline were most requested features
